Privacy Policy
Last updated: August 16, 2026
Equipment Capital Index ("we," "us," "our") operates this website to help visitors estimate commercial equipment financing costs and, if they choose, connect with third-party lending partners. This policy explains what information we collect, why, how it's protected, and what choices you have.
Information We Collect
Information you provide directly, only when you submit a financing quote request:
- Business name
- Contact email address
- Contact phone number
- The equipment and estimated financing amount you're inquiring about
Information collected automatically from any visitor, including those who never submit a form:
- A one-way cryptographic hash of your IP address (used for lead-submission rate limiting and fraud prevention — we do not store your raw IP address)
- Standard web analytics (pages viewed, general device/browser type) via a privacy-focused, cookieless analytics provider
- If advertising is enabled on this site: cookies and similar identifiers set by our advertising partner(s) — see Advertising & Cookies below
How We Use Your Information
- To calculate and display the financing estimate you requested
- To route your quote request to one or more vetted commercial lending partners capable of serving your request
- To contact you about your request, including by phone, SMS, or email, if you've given consent (see TCPA Consent below)
- To detect and prevent fraudulent or abusive form submissions
- To maintain and improve the accuracy of this site's calculators and content
We do not use your information to make automated financing decisions ourselves — we are not a lender.
How Your Information Is Protected
Business name, email, and phone number are encrypted at rest (PGP symmetric encryption) before being stored. Decryption is restricted to backend systems responsible for routing your request to a lending partner — this data is never exposed through any public-facing part of the site or API.
Who We Share Information With
When you submit a financing quote request, your contact information and request details are shared with one or more third-party commercial lending partners so they can follow up with an offer. We do not control those partners' own privacy practices once your information is shared with them — review their privacy policy directly if you'd like to understand how they handle your data.
We do not sell your quote-request contact information (business name, email, phone) to data brokers. Separately, if advertising is enabled on this site, our advertising partner(s) may use cookies and similar technology to serve ads — see Advertising & Cookies below.
Advertising & Cookies
[This section applies once display advertising is live on the site — remove this bracketed note once an ad network is actually integrated.] This site may display ads served by third-party advertising companies, including Google. These companies may use cookies, web beacons, or similar technologies to collect information about your visits to this and other websites in order to provide personalized ads based on your interests.
- Google's use of advertising cookies enables it and its partners to serve ads based on your visits to this site and/or other sites on the Internet. You can opt out of personalized advertising by visiting Google Ads Settings, or opt out of many third-party ad networks' use of cookies for personalized advertising by visiting aboutads.info.
- You can also control cookies generally through your browser settings. Disabling cookies may affect how ads are shown to you but will not prevent you from using the site's calculators.
- We do not control the data collection or targeting practices of our advertising partners — review their own privacy policies for details.
California residents ("sale" / "sharing" under CCPA): permitting an advertising partner to use cookies for personalized ads is treated as a "sale" or "sharing" of personal information under the CCPA, even though no money changes hands for your data specifically. You can opt out at any time using the link in the footer of every page, or by following the steps above.
EEA/UK visitors: if this site serves visitors in the European Economic Area or United Kingdom, a consent-management tool compliant with applicable EU/UK ad-consent frameworks must be in place before any personalized advertising is shown, and this section updated accordingly — that consent layer is not yet implemented as of this policy's last update.
TCPA Consent
By checking the consent box on our quote request form, you provide express written consent to be contacted by our vetted commercial funding partners via phone, SMS, or email — including by automatic telephone dialing systems or prerecorded/artificial voice — regarding your financing inquiry. Consent is not a condition of purchasing any good or service. You may revoke consent at any time by contacting the partner directly or by emailing us at the address below.
Your Rights and Choices
Depending on where you live, you may have the right to:
- Request a copy of the personal information we hold about you
- Request correction or deletion of your personal information
- Opt out of further contact from us or our lending partners
California residents: we do not sell your quote-request contact information (business name, email, phone) to data brokers. If advertising is enabled on this site, our use of advertising cookies is treated as a "sale" or "sharing" of information under the CCPA — see Advertising & Cookies above for how to opt out. You may submit a request to know, delete, correct, or opt out using the contact details below.
To exercise any of these rights, contact us using the information in the Contact section below.
Data Retention
We retain quote-request information for as long as reasonably necessary to fulfill the purpose it was collected for and to comply with our legal and recordkeeping obligations, then delete or anonymize it.
Children's Privacy
This site is intended for business owners and is not directed to individuals under 18. We do not knowingly collect information from children.
Changes to This Policy
We may update this policy from time to time. The "Last updated" date above reflects the most recent revision.
Contact Us
For privacy questions, data requests, or to revoke consent, contact us at [insert real support email before launch].